Number one digital publication for Fujifilm X and GFX users.
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The most inspirational stories and gorgeous imagery created with Fujifilm X and GFX cameras.
FUJILOVE GEAR TALK
Additional four in-depth features tackling particular technical challenges, gear and settings recommendations from the most experienced Fujifilm photographers out there.
KEEP YOUR PASSION ON FIRE
Stay inspired. Stay connected. Constantly improve your Fujifilm knowledge and skills.
FUJIFILM GEAR TALK
100+ Pages Of Pure Fujifilm Goodness Every Single Month.
LEARN FROM SOME OF THE BEST
FUJIFILM X-PHOTOGRAPHERS OUT THERE
“I fell in love with the X100S when it came out and never looked back. The gear should never get in the way and this little camera has simply become an extension of my vision. Born and raised in France, I currently live in Minnesota, USA. Living the dream…”
“I shoot with the small, Fujifilm mirrorless cameras and with natural light only. This allows me to shoot the wedding from the inside out, rather than being the photographer looking in from the outskirts with a telephoto lens.”
Elia Locardi is an internationally acclaimed professional travel photographer, videographer, Fujifilm Global Ambassador, writer, public speaker, and highly skilled educator who spends his life shooting some of the most beautiful locations in the world. Location independent since March of 2012, he and his wife live a 100% mobile lifestyle, perpetually traveling from country to country, continuously circling the globe.
“In 2011 the X100 rekindled my creative soul and made me fall in love with picture taking again. The X-Pro1 followed soon after and I realised straight away that mirrorless capture was the way to go and the Fuji design DNA had the soul I was looking for in a camera system.”
“As a candid style street photographer the X-T1, X-Pro1 and X100s gives me a very discrete setup for minimising my contact with the scene. These cameras are small and incredibly quiet. They certainly look and feel amazing in hand and in use, and have proven very rugged for everyday street photography as well as wedding photography”
Karen Hutton is a professional light bender and storyteller. That’s shorthand for her style of fine art landscape & travel photography, and the fact that she’s also a voiceover artist, online show host, writer, speaker and teacher. She’s been photographing for over 35 years, has over 2 million followers on social media; with over 9 billion views of her photographic work.
Ongoing series on Fujinon XF and GF lenses prepared for you exclusively by one of the most recognisable and respected Fujifilm photographers – Jonas Rask.
IMPROVE YOUR SKILLS
Downloadable thematic PDF Handouts prepared for you exclusively by some of the most knowledgeable Fujifilm photographers in their respective areas of expertise.
What People Are Saying
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